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Founder Louise Monk spoke on the Popcorn kitchen Jelly Beans Popcorn Kit saying, “So many of the business’s top sellers are driven by happy, yesteryear memories, be that Lemon Drizzle Cake, wafer thin After Dinner mints or a plump Cherry Bakewell Pie. Data certainly suggests that during spring, confectionery is the biggest snacking category with 94% of the population shopping it. Throw in the fact that sugar confectionery has enjoyed a positive bounce as the affordable alternative to spiralling chocolate costs and you can see why I felt now was the perfect moment to bring together two of my all-time childhood heroes.”
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