Coca-Cola hires Rob Gehring from Monster Beverage to run its North American operations
Retail
This view shows bottles of regular Coca-Cola soda displayed for sale on shelves at a Walmart store in Mexico City on October 27, 2025.
Yuri Cortez | Afp | Getty Images
Rob Gehring, the head of Monster Beverage‘s Americas business, will leave to run Coca-Cola‘s North America unit, the companies said Friday.
He will take over the position on Dec. 1.
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Coca-Cola hires Rob Gehring from Monster Beverage to run its North American operations
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